Exit Intent Popup for Shopify

Catch visitors the moment they are about to leave — here's how exit intent works and what to use today.

✅ Available now. Exit intent popups are already available in Pop Up Discount by MITS. You can also build email, discount, SMS, and lead generation popups.

An exit intent popup appears exactly when a shopper is about to leave your Shopify store — giving you one last chance to keep them. Instead of losing the visitor forever, you show a discount code, a special offer, or an email signup form that convinces them to stay.

How exit intent popups work (3 steps)

  1. Track behaviour. The popup watches for the signals that a visitor is leaving — on desktop the cursor leaving through the top of the page, toward the browser tab or back button. Touch screens have no cursor, so on phones and tablets Pop Up Discount opens the popup after the time delay you choose instead.
  2. Trigger at the right moment. As those signals fire, the popup appears instantly — before the shopper closes the tab.
  3. Convert. The visitor gets a compelling reason to stay: a coupon, a giveaway, or a newsletter offer that captures their email.

What to show in an exit intent popup

  • A discount code — "Wait! Here's 10% off your first order."
  • Email capture — grow your list so you can win the customer back later even if they don't buy today.
  • A special offer — a reason to complete the purchase now.

Why exit intent boosts conversions

The majority of people who visit an online store leave without buying. Exit intent technology re-engages that traffic you already paid for, instead of watching it disappear. A well-timed offer at the exit moment can recover a meaningful share of otherwise-lost visitors and add them to your marketing list.

How to turn on exit intent in Pop Up Discount

  1. Install Pop Up Discount by MITS and enable the app embed in your theme editor.
  2. In the Main window block, set Trigger to Exit intent.
  3. Pick a Display widget delay — the popup uses it on phones and tablets.
  4. Optional: in the Advanced block, limit the popup to one page type — for example Cart for a cart abandonment popup.
  5. Set After closing so a visitor who dismissed the offer is not asked again on every page.

The same popup can be an email popup with a discount incentive, a discount popup that reveals a coupon, or a lead generation popup that captures emails and phone numbers. The other triggers are a time delay and a scroll depth of 10–100% — see the best timing for a popup discount.

Related guides

Frequently Asked Questions

How does an exit intent popup work?

It watches for the cursor leaving through the top of the page — toward the browser bar or back button — and shows the popup at that moment. In Pop Up Discount the trigger works on desktop; on phones and tablets it falls back to the time delay you set.

Does Pop Up Discount have exit intent popups?

Yes. Exit-intent triggering is already available in Pop Up Discount by MITS, alongside email, discount, and lead generation popups.

Will an exit intent popup hurt my SEO?

No. Exit intent popups are shown on user intent to leave, not on page load, so they do not trigger Google's intrusive interstitial penalties when configured correctly.

Ready to grow your Shopify store?

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You will be redirected to the Shopify app store.